Best Cyber Monday Sales & Deals

If you haven’t got your fill of Black Friday deals, Cyber Monday and Cyber Week are here to offer even more savings. Head online this December 2nd for incredible markdowns across hundreds of e-commerce brands.

What is Cyber Monday?

Between Black Friday, Cyber Monday, and Cyber Week, the holiday sales can get confusing. So, what's the difference?

• Black Friday: While Black Friday traditionally occurs the day after Thanksgiving, many brands now offer both online and in-store sales as early as the end of October or the beginning of November. The sales event typically brings huge discounts, especially on TVs and other electronics.
• Cyber Monday: As the name suggests, Cyber Monday happens predominately online on the Monday following Black Friday. You can find steep savings on diverse items, from fashion to electronics.
• Cyber Week: Analysts commonly refer to the entire five-day Thanksgiving weekend as Cyber Week. This term helps provide a broader look at the extended deals and discounts across all categories.

Alternatively, some retailers host Cyber Month, Black November, or Early-Access Black Friday sales during the weeks leading up to Black Friday and Cyber Monday.

Does Cyber Monday have better deals than Black Friday?

As you can imagine, there's no simple answer to this question. However, Cyber Monday has become an interesting alternative to Black Friday due to its strategic date.

Since retailers tend to stock up for Black Friday, they often have leftover inventory they need to sell. These unsold items will likely get an extra discount the following Monday! For example, 7 For All Mankind offered up to 40% off during its 2023 Black Friday sale, followed by up to 60% off with its Cyber Monday clearance.

What are the best Cyber Monday deals in 2024?

Top Shopping Trends for Cyber Monday 2024

To understand Cyber Monday 2024 trends, let's first look at past sales for the entire sales weekend. A National Retail Federation study showed that approximately 70% of the 2023 Cyber Week spending went toward gifts, and 95% of Cyber Week shoppers made holiday-related purchases.

“Looking at Savings’ top-selling categories for Cyber Monday 2023, we can see this trend confirming," explains Jordan Nishkian, Savings.com Holiday and Seasonal expert. “Our Flowers & Gift page was the third top-selling category over Thanksgiving weekend, and 27.7% of its sales happened on Cyber Monday. This doesn’t even consider the part of other categories’ sales that could be attributed to gifting."

Looking toward 2024 sales, Adobe expects this year’s event to hit $13.2 billion, making it the country’s biggest sales day on record. Another study from Drive Research states that 68% of surveyed customers plan on shopping during Cyber Monday, with Gen X and Millennials being most likely to participate.

Regarding categories, Adobe forecasts that electronics, apparel, furniture and bedding will drive over half of Cyber Week spending. Cyber Monday, specifically, will likely see the highest discounts on electronics and clothing. Adobe data predicts that Monday's sales will reach 30% off electronics (vs. 31% in 2023) and 23% off clothing (vs.24% in 2023).

Best Cyber Monday 2024 Retailers

Based on our exclusive data and seasonal sales analysis, here are the top merchant options to find the best Cyber Monday deals in 2024.

• Macy’s: The department store usually provides fantastic deals and discounts during Cyber Week. In 2023, the brand offered up to 70% off selected items, free shipping on $25+ purchases, and even a coupon for an extra 20% off your order. Expect nothing less for this year’s sale.
• Home Depot: Head to Home Depot during Cyber Week to find markdowns on tools, appliances, and more. The brand doesn’t have many sitewide Cyber Monday deals but still offers significant markdowns throughout the period to save 40-60% on your order.
• Skechers: Cyber Monday sales at Skechers are typically member-exclusive, so make sure to subscribe to the loyalty scheme before the big event. You can expect exclusive coupon codes to save up to 10% on your order and extra loyalty points.
• Saks OFF 5TH: Last year, the shop offered an extra 25% off orders over $150 and free shipping, offering a great opportunity to save big on already discounted designer clothes. It will be worth checking out the site in 2024 to make the most of your Cyber Monday savings.
• Global Industrial: At Global Industrial, professionals and businesses can also enjoy Cyber Monday deals. Expect at least 20% off sitewide and flat-rate shipping on all orders.
• FragranceNet.com: Last year’s Cyber Week at FragranceNet.com offered up to 80% off gift sets. Look for similar deals this year right on time to start your Christmas shopping or to simply treat yourself to your favorite scent.
• KUIU: Calling all hunters! Shop during KUIU's Cyber Monday sale to get up to 40% off expected on select apparel and equipment.
• Harry & David: Get started on that Christmas shopping list of yours with Harry & David’s Cyber Monday deals. Find a selection of chocolate, wine, baked goods, and flower baskets discounted by up to 50%!
• Best Buy: Following massive Black Friday discounts, Best Buy usually keeps the ball rolling with up to 50% off select electronics on Cyber Monday. That’s your sign to look for a new laptop or TV at the best price possible.
• Zales: Be ready for dazzling Zales deals around Cyber Monday. Last year, the shop offered up to 50% off in the days before the event and up to 40% off sitewide on Monday for extended savings on wedding and engagement rings, diamond bands, and more.
• JCPenney: Head to the JCPenney’s website for up to 30% off sitewide this Cyber Monday. You can also hope for additional deals, such as 70% off silver chains or an extra 40% off select styles.

Amazon, SHEIN, Verizon and Fahlo are also great options to find a Cyber Monday deal this year.

Cyber Monday Savings Tips

In addition to deals and discounts, here are some of our experts' tips and tricks for making the most of Cyber Week and Cyber Monday spending.

• Make a List: Most Cyber Monday deals are time-sensitive, only going live for a few hours. By having a list of all the items you need, where to find them, and at what price, you’ll be able to spot the right offers in time and maximize your savings.
• Log in Early: Unlike Black Friday, Cyber Monday deals usually remain unknown until the day of the sale. With that in mind, start shopping early so you have enough time to compare prices and offers.
• Follow Your Favorite Brands: Give your favorite shops a follow on social media and subscribe to their newsletters. These are the most effective ways to stay current with the launch of Cyber Monday deals.
• Look for Coupon Codes: During Cyber Week, codes and coupons will likely add an extra discount to existing sales. Check Savings.com throughout Cyber Week to find all the best Cyber Monday deals.

Cyber Monday 2023: Numbers and Analysis

Last year, total sales for Cyber Monday reached $12.4 billion in the U.S. alone. Savings.com Cyber Monday 2023 sales total was $2,677,589, representing 22.14% of Cyber Week. Our best-selling categories were:

Looking at Google Ads' search data, Walmart (165,000), Amazon (135,000), Best Buy (90,500), Target (49,500), and LEGO (22,200) were the five most-searched brands in association with Cyber Monday last year. Yet, at Savings.com, shoppers were mainly looking for deals from FragranceNet.com, JCPenney, SHEIN, Fahlo, and Zales. These brands consistently ranked in our top five most-visited pages over the 2023 sales weekend.

However, they were not necessarily the shops where our consumers actually spent the most. Our top-selling merchants from Cyber Monday 2023 were:

1. Home Depot
2. Macy’s
3. Harry & David
4. SHEIN
5. Verizon

Now, let’s look at past offers to help you predict where you’ll find the best Cyber Monday deals in 2024. Here are the ten top-selling offers:

1. Macy’s — “Final hours! Cyber Monday Sale: extra 20% off your order"
2. Ruggable — “Black Friday & Cyber Monday event: up to 25% off sitewide"
3. Saks OFF 5TH — “Cyber Monday: extra 25% off orders over $150+ free shipping"
4. Macy’s — “Last Day Cyber Monday sale: extra 20% off your order"
5. Macy’s — “Final Hours! Cyber Monday sale specials: up to 70% off and free shipping on $25+ orders"
6. Harry & David — “Cyber Monday sale: up to 50% off select gifts"
7. DSW — “Cyber Monday: free travel set with all orders"
8. Florsheim — “Cyber Monday: 25% off sitewide"
9. HOBO — “Cyber Monday: extra 50% off all sale items and 25% off full-priced styles"
10. OrthoFeet — “Black Friday / Cyber Monday: up to 40% off sitewide"